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COUP launches with a revolution-themed issue. In an industry that is constantly pushing boundaries, COUP aims to do the same. From our interviews with industry greats such as Gareth Cliff and Warren Peter Louw to discussions on sex, politics, and yoga in the nude. Go to http://www.coup.co.za/ for more!
September is Arts Alive month, so we’ve taken a closer look at how the Arts fit into the dynamic worlds of advertising, public relations, and the media. Morgan Freeman, Sharlto Copley, and Andy Rice all have their say in COUP’s piece on marketing in film. Look out for our profile’s on Alf Kumalo and the quirky Dion Chang as well as our coverage of the fabulous BASA Awards. Go to http://www.coup.co.za/ for more!
The day: 03 September 2010
The time: 11:00
The aim: To spread the word - COUP has arrived!
The tactic: Military precision
The result: A stunning success!
COUP’s Tech Issue is for those who love and those who are weary of all things technology-related. Second Life is tackled from a sceptical point of view and the brains behind Creature Shop tell of their ingenious creations. Matthew Buckland shares his insights on digital communications and Jeannie D and Loyiso Bala are aged by 50 years in the Sanlam campaign.
Having given you all things tech in October, we’ve dedicated this month to print. We speak to a number of industry experts including long-time columnist Barry Ronge, media-guru Gordon Patterson, and take a closer look at SA’s longest running print publication – the Grocott’s Mail. There’s also an interview with world-renowned artist, Dean Simon, who allowed us to use one of his images on our cover.
To help you ease into the holiday season, COUP has released its 5th issue – the SPORT issue! An exclusive chat with legendary Jonty Rhodes, on life beyond cricket as well interviews with sports photographer, Etienne Rothbart, and commentator, Marks Maponyane. Zeena Isaacs, rugby analyst, speaks about the realities of being a sports journalist and we take a look at sport stars and their Twitter etiquette.
COUP's January issue bids a fond farewell to 2010 by taking an investigative look at the rebrands, PR disasters, sensational headlines, media tribunals, and the inevitable competition between advertising agencies. Interviews with industry experts such as Jacquie Myburgh Chemaly, newly appointed editor of Visi, and Paul Jackson, MD of Volcano, provide insight into what 2010 meant for the media, advertising, PR industries and what 2011 can be expected to bring.
COUP's 7th issue encourages you to 'Screw Love and Make War'! From advertising wars to social media wars; it's Kagiso vs Trevor, and Spud Milton vs Justice Edwin Cameron. Embedded journalists, Johann Hattingh, Michael Schmidt and Robyn Kriel, talk about actual war zones. We look at the ins and outs of being a sex columnist, as well as the love/hate relationship between PR and the media. The death of the female stereotype inspired this month's cover.
March seemed to be a good time, just post-Budget speech and all, to bring you The Money Issue. COUP covers Jeremy Maggs and The Annual, financial journalism, the financial pay-off offered by topical advertising and financial investment into PR. However, this month's issue is not entirely financial. We also looked at social media and revolutions, being serenaded by lemons, and the President's recent State of the Nation address and a certain associated drinking game.
Our April issue is the Humour issue and includes a chat (and cover collaboration) with the crazy team behind My Child, a new satirical animation show. As well as a visit to the Playboy mansion, a look at politicians and their big mouths, cartoonist Jeremy Nell, and 72 Hours of Creativity. We investigate the benefits of being funny on Twitter and the power of humour in advertising. Don’t take yourself too seriously this month, we sure haven’t!
This month we chat to Elan Lohmann about changing internet demographics in South Africa, a few of the political parties about their election campaigns ahead of the upcoming local government elections, and we take a deeper look into the Consumer Protection Act. We discuss good social media strategy with Melissa Attree and ask a few questions about the SABC and whether they fulfill their task of serving the masses.
The month of June brings with it Youth Day and so a Pop Culture issue seemed very fitting. Profiles of former-jailbird, now popstar Larry Joe and the youngest morning radio DJ, Mo Flava are intriguing. A look into Pop Art and pop advertising, marketing to students, and the effect of social media on the music industry will have the youth flocking to read this issue.